Bill Holsinger-Robinson (SW)


As Chief Operating Officer for, an online community focused on films and the film industry, Bill Holsinger-Robinson has developed a deep interest in the role that trust plays in commerce, and how online communities create and trade in trust. Bill began his work with Spout as a business strategist, helping the founders organize and develop their business case, operating structure, and marketing strategy. Within a year, the founders asked him to come aboard to run the new company, a division of RDV corporation.

Before joining Spout, Bill managed marketing and consulting for Sagestone Consulting, a software development company, and developed and managed electronic business initiatives for Herman Miller, Inc., helping the furniture maker better communicate and align business practices online with their largest clients. He also led a consulting business, appliedthinking, where he focused on ideation, strategy, development, planning and communications for a wide range of clients.

A graduate of Alma College, Bill has worked as a chef and a scholar. He lives in Holland, Michigan, with his wife and son. He does some of his thinking while he puts hundreds of miles on his bicycle, training for long-distance races.

You can find Bill online at:

01. November 2007 by Arrian
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